The closing date for this position is Monday, 6th January 2014
Responsible for leading development and implementation of a scalable New Route To Market and Sales Force Effectiveness strategy for Bottlers which meets the service level expectations of distributors at an optimized cost. This requires providing Thought Leadership to all the Franchise Bottlers in unlocking the short and long term potential in their geographies. The role requires building a strategic RTM roadmap with the Bottlers, influencing & developing their Leadership Teams. It will entail building Bottler organization and capability ready for a larger business through optimum RTM interventions. The job requires ‘Jumpstarting’ the RTM change for building a sustainable, high growth, profitable business. The role will require building capability for world class execution and operational marketing.
Key Duties and Responsibilities
Job Sepcific Competencies
Job Complexities
Key Measures of Success
Job Specifications
EDUCATIONAL QUALIFICATION :
BACHELOR DEGREE
MINIMUM RELEVANT EXPERIENCE REQUIRED:
7 years+ Should have experience in Distribution, Channel management & Execution
LANGUAGE REQUIREMENTS (IF ANY) :
English
INTERNAL CUSTOMERS:
Franchise Managers, Country Managers, SOMMs and GMs
EXTERNAL CUSTOMERS:
Franchise Bottlers, Vendors, Suppliers,
TRAVEL REQUIREMENTS:
50%+ travel to field markets within the bottling regions
APPLY
Responsible for leading development and implementation of a scalable New Route To Market and Sales Force Effectiveness strategy for Bottlers which meets the service level expectations of distributors at an optimized cost. This requires providing Thought Leadership to all the Franchise Bottlers in unlocking the short and long term potential in their geographies. The role requires building a strategic RTM roadmap with the Bottlers, influencing & developing their Leadership Teams. It will entail building Bottler organization and capability ready for a larger business through optimum RTM interventions. The job requires ‘Jumpstarting’ the RTM change for building a sustainable, high growth, profitable business. The role will require building capability for world class execution and operational marketing.
Key Duties and Responsibilities
- Lead, align, inspire and steward the franchise bottlers along New Route To Market strategies that ultimately lead to system-wide growth.
- To develop the National RTM-SFE Plan both in short term and long term and lead processes to assess and develop the organization capability to deliver the RTM Plan.
- Managing Interactions with Bottlers and their Leadership Team and influencing them to invest in RTM Capability & Infrastructure.
- To coordinate the RTM-SFE activities and adjust routes to meet customer needs, improve efficiencies, and analyze and resolve work problem by developing leading edge RTM programs and ensure appropriate controls and reporting are in place to meet statutory and company requirements.
- Ensure alignment with the Bottling Partners on integrated RTM model, Roadmap for RTM implementation and driving RTM execution
- Develop consistent policies and processes across the territories that enable delivery of efficient national distribution systems
- Develop distributor logistics capability in terms of infrastructure, processes and systems.
- Proactively develop an RTM-SFE plan for the emerging modern retail channel
- To lead the implementation & transfer of best practices in RTM-SFE across territories.
Job Sepcific Competencies
- Understanding of Bottler Operations/FMCG operations environment
- Detailed understanding of the beverage business in terms of logistics, distribution, sales and channel marketing
- Experienced in Sales & Route To Market strategy to achieve Picture of Success at the outlet
- Distributor management, Channel Knowledge & Dynamics
- Strong interpersonal skills & ability to work across functional boundaries
- Analytical skills and planning ability
- Optimize strategic relationships and networks
- Sustaining optimum Route to Market
- Strong Communication & Negotiating skills
Job Complexities
- Demonstrate exemplary leadership skills by building a collaborative, transparent
- Align the capabilities of TCCC and the capabilities of our Bottling partners to develop and execute Route to Market strategies along a shared vision
- Motivate franchise system to invest the resources and develop the capabilities required for RTM success
- Play a strong advisory role to the bottling partners in achieving 'Picture of Success' across controlled outlets through optimum RTM and guide them on key tools
- Steward the overall Distribution health of the franchise system and ensure that it is able to support the long-term aspirations of the business and its individual stakeholders
Key Measures of Success
- Should play a pivotal role in contributing to strategic direction for RTM.
- Achieve the distribution objectives as per agreed Business Plan targets
- Alignment with Bottlers towards an integrated RTM Roadmap
Job Specifications
EDUCATIONAL QUALIFICATION :
BACHELOR DEGREE
MINIMUM RELEVANT EXPERIENCE REQUIRED:
7 years+ Should have experience in Distribution, Channel management & Execution
LANGUAGE REQUIREMENTS (IF ANY) :
English
INTERNAL CUSTOMERS:
Franchise Managers, Country Managers, SOMMs and GMs
EXTERNAL CUSTOMERS:
Franchise Bottlers, Vendors, Suppliers,
TRAVEL REQUIREMENTS:
50%+ travel to field markets within the bottling regions
APPLY
