BANCASSURANCE MARKETING MANAGER
Reporting to the Group Head of Bancassurance, the role holder will be responsible for the overall growth and development of Insurance Business in the regions/ Branches within Kenya and reporting to the Group Head of Bancassurance.
Key Responsibilities
- Develop articulate sales & marketing objectives and provide effective leadership and direction to the Bancassurance teams in branches/regions to aggressively drive insurance business growth and development
- Establish and maintain close working relationships with regional heads and branch management teams and ensure smooth running of insurance business across KCB Outlets
- To provide continuous couching and mentorship of regional Bancassurance team leaders to create capacity and enhance leadership talent
- Provide leadership in planning insurance targets for branch teams, control and evaluation of their performance
- Build and develop a high performance culture through continuous couching and development and evaluation of the sales team against key performance indicators
- Champion high standards of customer service
- Understand and provide clear direction to the teams through regular visits to regions/ branches
- As a member of the Bancassurance management team, participate in policy formulation, planning, review and execution of the insurance Strategy within the bank
- Participate in the research, development and implementation of new insurance innovations
- Ensure continuous promotion and enhancement of the KCB brand and image
- Leverage all marketing initiatives undertaken by the Bank across the business to drive insurance business
Position’s Qualifications, Knowledge and Experience
- A University degree in a business related course and preferably specializing in Insurance
- AIIK Diploma or good progress towards attainment of ACII Professional Qualification
- At least 7 years relevant working experience of which 4 years must be in the management of marketing teams or relationship management in the Insurance environment preferably within an insurance intermediary or Bancassurance
- Proven Track record of leading sales/marketing teams in achieving insurance sales targets
- Very good understanding of both General and life insurance products
- Excellent people management, motivation and mentorship skills
- Has strong business acumen and agility to spot and exploit business opportunities
- Strong negotiation and networking skills
- Reliable and self-driven team leader with strong interpersonal and persuasive skills
- Impeccable Communication skills and excellent Customer service skills
- Good planning and organization skills with the ability to deliver effectively under strict deadlines
- Has passion for results with strong business development, innovative and sales/marketing skills
- Ability to deliver timely marketing management reports, flexible, assertive and confident
- Willingness to work extra hours depending on the demands of the job
- Ability to analyze and interpret financial reports and economic forecasts
- Ability to treat all client information with utmost confidentiality
- Has high levels of integrity, is honest and trustworthy in character
- Proficient in the use of Microsoft office software
- Ability to work independently and offer effective solutions
- Ability to develop working relationships with a wide range of internal and external partners
The above position is a demanding role which the bank will provide a competitive package for the successful candidate. If you believe you can clearly demonstrate your abilities to meet the criteria given above, please submit your application with a detailed CV, stating your current position, remuneration level, e-mail address and telephone contacts quoting the job title/reference in the subject field to recruitment@kcb.co.ke.
To be considered your application must be received by Jan. 31, 2014.
Only short listed candidates will be contacted.
JOB REF: CBOK 02/2014
